It’s a fact: strong brands outperform weak ones.¹
How does yours rank?
In today's winner-take-all marketplace, it's critical to have a brand that sets you apart from the competition. The good news is that marketing your brand doesn’t have to be difficult or expensive. In fact, you already have a powerful tool that can put your brand into consumers’ hands over and over again – your checks.
Why use checks as a brand engagement tool? Because check writers carry higher balances and use more services on average than non-check writers. So they represent a high-value account holder segment2 and one with which you want to achieve Primary Financial Institution status.
Harland Clarke's check order marketing opportunities help your financial institution connect with consumers, build relationships and strengthen brand loyalty. Our image and scenic checks reinforce your brand's connection to the community, and our custom message inserts offer a fast and easy cross-sell tool.