Production

Harland Clarke combines all of the pre-production components of successful direct marketing with state-of-the-art print, laser imaging, intelligent inserting and mailing services support. Whether you are using our tried and true mail campaigns or working with our consultants to develop a program specific to your unique needs, we can help you execute one-time mailings, full-year campaigns or anything in between.

Data Security

Harland Clarke understands the importance of security—whether it is information security, physical security or privacy regulations. We are dedicated to protection for you and your accountholders. This is accomplished through a set of rigorous security standards and processes for our facilities, employees, print production, products and data management.

In-house Data Processing

Harland Clarke provides the following flexible data processing services to help maintain the integrity of your mailings:

• File de-duplication and merge/purge processing
• Record suppression / Do Not Mail File
• Address standardization / National Change of Address (NCOA)
• Householding
• Electronic order verification/reconciliation

Digital Imaging Technology

We provide the latest in digital technology for one-and four-color printing which allows us to print multiple mailings at once— decreasing turnaround times and reducing your costs. Digital imaging allows your marketing campaigns to benefit from:

Variable Content: The more targeted and personalized your direct mail, the more effective the communication and the higher the response rate. With variable content, you can send multiple visual and text versions of your direct mail promotion based on variables including:

• Characteristics of your offer, such as rates and terms

• Branch addresses and manager signatures
• Account information including balances, tenure and profitability
• Demographic and geographic characteristics, credit scores and life-stage segment codes
• Photos and visual images

MICR: Our state of the art direct mail services help you in complying with all Check 21, ANSI, REG CC and image processing
standards and regulations.

Book Bindery

Bound check packs are an effective direct marketing choice because consumers can store them as active payment tools. Our unique flexibility in the bindery and conversion areas allows us to produce both top and side bound books ranging from 4 to 200 checks.

Inventory Procurement and Management

Harland Clarke can help manage other aspects of your direct mail programs including ongoing inventory control. We’ll help maintain inventory levels for materials, helping you reduce costs and improve efficiencies.

Fulfillment

Spoilage is unacceptable when you are mailing negotiable documents or running important programs. We will help to ensure your project will go out correctly and on time. In addition, our direct mail projects can be easily tracked in route through our online order tracking service.

Lettershop and Distribution

Harland Clarke’s direct mail services include lettershop finishing. In addition to traditional inserting equipment, we also have intelligent inserting for matched mailings. We can present mail directly to the USPS for pre-sort or via co-mingle mail for additional security and/or discount.